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Privacy policy

Last updated · 23 September 2026

Privacy Policy

This policy explains how CENLEX DIGITAL SDN. BHD. (a company registered in Malaysia, operating as Flowlzy) handles personal data. The full Terms of Service are on their own page.

We process two categories of data:

1. Your customer's data

WhatsApp messages, phone numbers, names, and booking details that pass through Flowlzy. We are the processor; you are the controller. We process this data only to deliver the Service.

2. Your business data

Account, billing, team members, and usage telemetry. We retain this for the duration of your account and for 12 months after cancellation.

Storage & location

Customer message data is stored in Supabase, with at-rest encryption and TLS in transit. We comply with the Personal Data Protection Act 2010 (Malaysia).

Your rights

You can export, delete, or correct any data via your dashboard or by emailing info@flowlzy.com. We respond within 14 days.

Cookies

We use the minimum necessary cookies to operate the dashboard:

  • Session cookies — log you in, remember your workspace.
  • Preference cookies — dark mode, sidebar collapsed state.
  • Analytics cookies — first-party only (no Google Analytics). Used to debug the product.

No third-party tracking, no retargeting pixels, no ad networks.

Data Processing Agreement

If you are an enterprise customer who needs a signed DPA, request one at our contact below. Our standard DPA covers PDPA 2010 (Malaysia) and GDPR (EU) where applicable.

Sub-processors:

  • Meta — WhatsApp Business Cloud API (message delivery)
  • Supabase — primary database (messages, bookings, account data)
  • Hostinger — hosting for our backend services, including the automation that processes incoming messages
  • Cal.com — calendar booking (when you use Cal.com)
  • Google Workspace — calendar booking (when you use Google Calendar)
  • Language model providers (currently OpenAI) — generating the AI's replies, with no customer message data retained beyond generating that reply

Contact

CENLEX DIGITAL SDN. BHD. (operating as Flowlzy)
Malaysia

Email · info@flowlzy.com
WhatsApp · +60 10-404 5820

This policy supersedes all prior versions. We will notify you of material changes via email + dashboard banner.